Wicked Willy’s gave me the opportunity to merge creativity with real-world impact. In this section, I showcase the sign designs and marketing ideas I developed for the bar—concepts that not only captured attention but were also implemented by the company. From playful chalkboard messages to themed promotions, each piece demonstrates my ability to blend brand personality with customer engagement. Here, you’ll see how my ideas moved beyond design into execution, driving foot traffic, sparking conversations, and creating memorable moments for guests.

Wicked Willy’s is a lively, pirate-themed bar in the heart of NYC known for its playful energy and welcoming atmosphere. With its nautical décor, colorful cocktails, and approachable menu, it’s the kind of place where every night feels like a celebration. The bar draws a diverse crowd—from locals to visitors—who come for happy hours, themed events, and late-night fun. Whether it’s catching a game, singing along to live music, or just enjoying drinks with friends, Wicked Willy’s delivers an experience that’s equal parts laid-back and unforgettable.